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Crisis management

We’ll deal with that if it happens!  That is absolutely the wrong approach to crisis management and it typifies businesses that are not prepared to think the unthinkable, that are unwilling to face their worst fears and are wholly unprepared when they happen. ‘Hope for the best, plan for the worst’ is an oft repeated cliché – but it actually works. ‘What if…’ scenarios are painful to envisage, but they help you plan for the worst and prevent a crisis from becoming a disaster. How you deal with a crisis can be a benchmark by which your company is measured. Trafalgar Public Relations can help you to assess the risks and put in place plans and systems that will help your company to survive should the worst happen.